Apple has reportedly held internal discussions about acquiring AI startups Mistral and Perplexity, according to The Information. This move would signal a shift from Apple’s traditionally cautious approach to mergers and acquisitions, as Tim Cook recently noted the company is open to larger AI-related deals to “accelerate its roadmap.”
The talks come as Apple tries to catch up with rivals like Google and Samsung in rolling out artificial intelligence features on its devices. Mistral, backed by Nvidia, was valued at more than $6 billion after its Series B round and is now seeking $1 billion in new funding at a $10 billion valuation, according to the Financial Times.
Perplexity, which is supported by Nvidia and Jeff Bezos, stated that it is “unaware of any merger conversations including the company, aside from its own acquisitions.” So far, neither Apple nor Mistral have responded to Reuters’ requests for comment.
Source:
Reuters. (2025, agosto 26). Apple internally discussed buying Mistral, Perplexity, the Information reports. Reuters.com. https://www.reuters.com/business/apple-internally-discussed-buying-mistral-perplexity-information-reports-2025-08-26/