Data has become the pulse of the global economy

The Pulse of the Planet 

Rethinking Economic Data in the Big – Data Era

Economic measurement developed under conditions of scarcity, when information was slow, expensive, and incomplete. Governments relied on surveys and sampling to approximate complex realities. These methods shape how economists learned to interpret growth, productivity, employment and welfare. Today, those constraints no longer dominate economic observation.

Digital technologies generate massive quantities of real-time data from daily human and commercial activity. Payments, mobility, online searches, satellite imagery, and digital platforms continuously record economic behavior. These signals often reveal patterns faster and more precisely than official statistics. Yet many analytical frameworks remain anchored in older measurement traditions.

A useful analogy comes from medical diagnostics. Clearer imaging reveals underlying conditions that blurry tools cannot capture. Richer economic data similarly reveal dynamics once hidden by averages. Greater clarity demands new interpretive skills, not rejection of improved evidence. 

Economic institutions often resist change because established metrics provide continuity and comparability. However, stability should not override accuracy. New data sources expand observational capacity without necessarily replacing official statistics. They extend a long tradition of using proxies to understand complex systems.

Private firms now collect information at unprecedented scale. Payroll processors track employment movements daily. Job platforms reveal labor demand by skill and religion. Satellite images estimate agricultural output and infrastructure growth. These sources expand the economist’s toolkit beyond government surveys.

Opportunities and Risks of Novel Indicators

Alternative data proved especially valuable during recent global disrupture. Mobility data signaled economic slowdowns before official release. Digital payments revealed consumption shifts in real time. Such insight supported faster policy responses during periods of extreme uncertainty.These tools are particularly relevant where statistical capacity remains limited. Many developing economies lack frequent or reliable official data. Creative use of nontraditional sources can help close informational gaps. Better measurement improves policy targeting and accountability.

However, richer data does not automatically mean better understanding. Many datasets reflect the behavior of specific users rather than entire populations. Platforms bias can distort conclusions if not carefully adjusted. Methodological rigor remains essential. Privacy concerns also require serious attention. Highly granular data can expose sensitive personal information. Safeguards, anonymization, and ethical standards must evolve alongside analytical capability. Trust is essential for sustainable data use. 

Another challenge involves institutional access. Much valuable data is privately held. Cooperation between public institutions and private firms becomes increasingly necessary. Clear rules governing transparency, independence, and accountability are required.

Adapting to this transformation requires new shills and mindsets. Economists must learn data science, ethics and interdisciplinary interpretation. Measurement choices shape policy priorities and public understanding. Updating metrics can redefine how economic well-being is recognized. 

Understanding economies now depends less on data scarcity and more on interpretive capacity. The challenge is no longer seeing too little, but understanding more clearly. 

Reference: 

Cukier, K. (2025, December). The pulse of the planet. Finance & Development, IMF. https://www.imf.org/en/publications/fandd/issues/2025/12/the-pulse-of-the-planet-cukier